Client：华远集团

location：重庆

area：138000㎡

service：设计/制作/安装

华远·海蓝城作为华远地产进入重庆打造的首个高端低密项目，位于巴滨路，北靠南山山脉，南临长江滨江带，紧邻300亩市政山地亲水公园。未来的海蓝城更像是一个艺术中心，多维度的生活场景空间，仿佛置身蔚蓝大海，包容了江河，包容风霜雨雪，包容每一个生活畅享。

导视设计主题为“遇见海蓝”。结合品牌印象和LOGO表现，以“蔚蓝的大海、波涛”为遐想，将图案及关键立体字切割为水纹波浪状。室外立牌延续建筑形态，以极简的几何，融入景观环境空间。制作及安装为该导视项目的重点难点，水纹波浪切割块或大或小，加工打磨、整理收纳、安装齐整度都是对整体团队精细化的考验。

Guide design theme is "meet the sea blue". Combined with the brand impression and LOGO performance, "blue sea, waves" for the daydream, the pattern and key three-dimensional words cut into waves of water. The outdoor sign continues the architectural form and integrates the landscape environment space with the minimalist geometry. Production and installation are the key and difficult points of the guide project. The water pattern and wave cutting block may be large or small, and the processing, polishing, finishing, and installation uniformity are all tests for the refinement of the whole team.